There has been much talk of "Smart Homes" - the power to connect appliances and devices to each other to allow them to communicate with a user and each other. The end goal is to automate the whole home, from curtains to locks, security to washing...
It's that time of year when we put on our fortune teller hats and attempt to predict the future. What does 2019 hold for Digital Marketing? Where is technology going to take us? How do we adapt? Can we adapt? Use Your Voice Amazon reports that they...
Some of our Digital Marketing consultants took a trip to the big smoke for the annual Technology for Marketing Conference held at Olympia last month. Only Human The theme for 2018 was "The Shift Back to Human." With all the advancements in technology it can be easy...
Significant events in the country or even the world can mean opportunities for digital marketing, brands and businesses. Unless you have been living on a remote island with no access to the world - it's likely you know we are currently in the middle of...
A recent news article claimed that 30% of digital marketing budgets are wasted due to poor strategic planning, incorrect channel focus and fraud. In the UK in 2017, £750 million was wasted on mobile marketing ads that weren't actually seen by customers. Value and accuracy More and more...
Knowing your target market is a digital marketing basic. As technology has progressed the markets and generations have shifted, and will most likely continue to do so....
Some of the team from eppiq Marketing attended the Thames Valley Chamber of Commerce International Technology Conference last week. The conference is in its fifth year and was held at Microsoft HQ in Reading. The day explored innovative advances in technologies, showcasing the latest tools and...
60 seconds will pass in a flash, but have you ever thought about what happens in the Digital world of Social Media in 60 seconds? 500 hours of video is uploaded to YouTube 29,000,000 Whatsapp messages are sent 1,440 Wordpress/blog posts are added 448,800 Twitter...
The General Data Protection Regulation (GDPR) has been around for a couple of years, however it becomes mandatory from 25th May 2018....
We would like to wish you all a very Merry Christmas and a Happy New Year. We are excited for 2018 and all the possibilities it will bring. To boost your Digital Marketing in 2018, get in touch with eppiq today!...
