The most popular websites in the world are unsurprisingly Google, YouTube and Facebook. In the Digital Marketing world our main focus is to create and manage a slick website, with relevant content that is packed with key words and a successful paid search campaign, oh...
Google manages over 40,000 search queries every second. That works out at over 3.5 billion searches per day. Google is the most visited multi-platform web property in the world. (Source: Statista). Where does the Doodle come in? The Google Doodle is a temporary change of the logo...
The internet is a constant in most people's lives. Day to day connectivity has become the norm for everything from listening to music to booking a table for diner, watching a movie to buying a gift. Time.com recently launched a list of the "most influential...
In a design led world your website is likely to be the first impression you give the audience. It's the showcase of the business, the information source for clients and the guide to potential customers. What is it for? When looking at your website it is important...
Websites are the digital face of a business. Any digital marketing efforts are pointless without a strong website to back them up. Businesses can have a fantastic digital marketing campaign, a great email newsletter or a clever social media ad. All these processes lead back...
Google dominates the organic search on the web. Let's be honest it pretty much controls the internet! How can you keep your website on Google's good side? ...
Don't overlook landing pages Many businesses make the mistake of not creating a new landing page for each campaign. Campaigns have different goals and audiences, when these things change the landing page should change too. Simplicity is key Over complicating a landing page not only doesn't get the...
Could you live without yours? With mobile phones overtaking desktop usage, having a current mobile marketing strategy is one of the most important steps you must take in your Digital Marketing. The Power of the Mobile Device Mobile phones were designed to be exactly that: a mobile telephone, making...
