Marketing

The definition of a mobile application is a software, designed to run on a mobile device such as a smartphone or tablet. Mobile applications frequently serve to provide users with similar services to those accessed via desktop computers. Depending on the product or service a...

Streaming giants Netflix have always been notoriously private regarding viewing figures and data gathered. However, they broke silence to shout about record numbers surrounding their newest film; Bird Box. ...

Back in the 1900s, futurists predicted an incredible boom in technology that would transform human lives for the better.  Alexander Graham Bell gave a speech in 1917 claiming that in the future we would be able to do "pretty much anything remotely." Now in the...

The internet is a constant in most people's lives. Day to day connectivity has become the norm for everything from listening to music to booking a table for diner, watching a movie to buying a gift. Time.com recently launched a list of the "most influential...

Instagram is a photo and video sharing social media networking service, launched in 2010. After Facebook and Youtube, Instagram has the highest number of monthly active users. So with over 95 million photos added to Instagram everyday - what are people crazy about? What are the...

In the Wizard of Oz the good witch wears white and the bad witch wears black. Search Engine Optimisation (SEO) has similar good vs evil definitions. White hat SEO is the good, optimizing your website the correct way, following Google rules. The Black hat SEO...

There has been much talk of "Smart Homes" - the power to connect appliances and devices to each other to allow them to communicate with a user and each other. The end goal is to automate the whole home, from curtains to locks, security to washing...

It's that time of year when we put on our fortune teller hats and attempt to predict the future. What does 2019 hold for Digital Marketing? Where is technology going to take us? How do we adapt? Can we adapt? Use Your Voice Amazon reports that they...

Some of our Digital Marketing consultants took a trip to the big smoke for the annual Technology for Marketing Conference held at Olympia last month. Only Human The theme for 2018 was "The Shift Back to Human." With all the advancements in technology it can be easy...

Digital Marketing used to be simply getting your product or service seen online. As the world of technology and connectivity has evolved so has Digital Marketing. Social Media has given businesses and individuals a platform to project their voice to millions. An online world where...

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