social media advertising Tag

Digital Marketing used to be simply getting your product or service seen online. As the world of technology and connectivity has evolved so has Digital Marketing. Social Media has given businesses and individuals a platform to project their voice to millions. An online world where...

Influencer Marketing is "a form of marketing in which focus is placed on influential people rather than the target market as a whole." (Source definition: Wikipedia) Not a new concept; to influence you must produce a change in thinking or behaviour. We can link this back...

Knowing your target market is a digital marketing basic. As technology has progressed the markets and generations have shifted, and will most likely continue to do so....

Social Media started in 1997 with the launch of Six Degrees and AOL Instant Messenger, in 2002 LinkedIn appeared swiftly followed by MySpace and Skype in 2003. Between 2004 and 2010 we saw Facebook, Flickr, Bebo, Reddit, YouTube, Twitter, Tumblr, Pintrest and Instagram. Finally in...

There are more than 2 billion Facebook users. The figures speak for themselves, Facebook is a platform that not only allows you to reach a huge audience, it allows you to reach specific audiences....

Tweeting isn't easy! Twitter and social media marketing isn't a walk in the park like some might think and it's getting harder every day. There are over 300 million monthly active users on Twitter and billions of tweets sent out into the Twitterverse to compete against....

In the hectic world today, people want to make things as simple as possible, wherever possible. Marketers need to note this psychological desire for simplicity and use it to their advantage....

Facebook advertising has taken off at great pace. More and more businesses are using Facebook ads as a way of reaching target audiences. Make your advertising count Facebook wants to create an effective, specific marketing system, by updating it's Facebook Audience Network they plan to use product...

What is said about you or your business online can make or break your success. Use social media as part of your digital marketing strategy to improve your digital reputation. Building your brand reputation takes time and resources. Technology and the power of the web now...

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